Member Spotlight | The Gathery

Nicky Balestrieri and Luigi Tadini have been creative partners most of their careers. After starting out on different paths within New York’s vibrant culture and media scene (Balestrieri as a nightlife promoter and event designer, and Tadini as a fashion model and magazine editor), they met while working together at Paper Magazine but really only got to know each other during shared Summers in Provincetown.

Several Provincetown Summers later in 2015, and keen to leverage their creative complementarity, they finally decided to take the plunge and start a company together, but what should they call it? They wanted something that played homage to their community of friends and collaborators and was reflective of the inclusive way in which they planned to run their new company. They decided on the name The Gathery, meaning a home to gatherers. Fast-forward just 2 years and The Gathery is already an 8-person creative team, undertaking large-scale campaigns for high profile clients such as Creative Time, Lanvin, W Hotels, Remy Martin, Swarovski and Phillip Lim. In experiential marketing circles, The Gathery is known for it's forward thinking design and razor sharp event production garnering four Biz Bash Design Awards in addition to a Clio Award in 2016.

Like any truly great partnership, Balestrieri and Tadini each bring something very different to the table, but spend time with them together and their creative affinity is immediately obvious.

Tadini, Balestrieri and their fellow gatherers are constantly pushing the boundaries of creativity. As for the future, they hope to evolve their brand in to one that creates more permanent, longer lasting design work for social spaces and even break into high-end fashion show sets, an initiative they ambitiously refer to as “Gathery 2.0."

Watch this space.

Inspiring Audiences in a Fast Paced World

Come join us at The New Work Project on December 12th to celebrate the launch of Brooklyn handbag brand Creagh.

6.30pm - Prosecco Meet & Greet

7.00pm - 'Inspiring Audiences in a Fast Paced World'

- Sarah Creagh, Creative Director of Creagh

- Kristen Miller, Senior Manager for Global Premium Events at American Express

- Suzanna Montalbano, Digital Design Director at Bumble and Bumble

- Fernanda Neute, Social Innovator and Author of Brazilian Blog, "Feliz Com a Vida"

8.00pm Creagh Pop-Up Shop

Creagh Bags are inspired by the practicality and bootstrapping mentality of the makers and thinkers that make up the heart of Brooklyn. Founder Sarah Creagh thrives on the entrepreneurial hustle that surrounds her here in Williamsburg.

Click here for more info and tickets.

An Evening with Emerging Brooklyn Artists

Join us at The New Work Project on November 16th for an evening of performance and conversation with emerging Brooklyn artists, hosted by The Creators Collective in partnership with Airbnb.

The evening will feature dance from Sarah Chien, Jonathan Doherty & Georgia Gavran, Diane Skerbec, Anna Vomacka & Madeleine Leonard-Rose. Music from Primitive Heart and object theater by Hyung Seok Jeon. After the performance, a member of the collective will lead an intimate discussion between the artists and the audience.

Space is limited but we have 10 FREE tickets to give away. All you have to do is follow us on Instagram at @thenewworkproject and then email us at for a chance to win.

Tickets can also be purchased directly from the Airbnb experiences page.

Own The Room with Ladies, Wine & Design

What's your biggest fear? If you're like 90% of Americans, it's public speaking. Whether you're presenting your design concepts, interviewing for a job, or trying to win over a client, you're bound to find yourself speaking to a group of people.

On Thursday November 9th, we'll be partnering with our friends at Ladies, Wine & Design and Freelancing Females to host an evening with Own The Room coach Marie Wedderburn. Marie will lead an interactive workshop to help you transform your communication skills to become a more confident speaker and leader. In this workshop, you will learn skills to:

Make your message stronger using your voice and gestures

Connect with your audience in a dynamic way

Enthrall your audience, impress your boss and wow your clients

Gravitas through voice modulation, body language, and movement with purpose

Overcome fear and nervousness that you get from public speaking

Click here for more information and to buy tickets

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